Global Custom Premix Market Expected to Reach US Dollar


Newark, NJ, August 09, 2021 (GLOBE NEWSWIRE) – According to the report published by Fior Markets, the global personalized premix market is expected to grow from $ 1,553.35 million in 2020 to $ 2,466.47 million by 2028, at a CAGR of 5.95% during the forecast period 2021-2028

There are factors that are driving the growth of the global Custom Premix market. Some of them include awareness of healthy lifestyle, rising health care costs, personalized nature and specificity of individual customer needs, convenience of use as a single ingredient versus several ingredients and the growing demand for fortified and functional foods. In addition to this, the increasing consumption of ready-to-eat foods and the growing demand for packaged foods around the world are due to healthy and nutritious foods. The demand for personalized premixes is increasing dramatically, due to the increased consumption of strong drinks by sports athletes around the world. In addition, the popularity of products positioned to improve the functioning of the immune system and physical and mental well-being is increasing worldwide. Thus, the demand for immunity-boosting products has increased at a significant rate amid the COVID-19 pandemic.

Custom premixes are a blend of amino acids, minerals, fiber, vitamins, nucleotides, nutraceuticals and more. These are convenient to use as a single ingredient instead of multiple components and are the best alternative to provide the necessary nutrients. A nutrient deficiency often leads to several diseases. At this point, custom premixes step in to deliver enough nutrients to busy people. These premixes appeared to be the best solution for such busy people with nutrient deficiency. These personalized premixes blend macro and micronutrients, which improves the nutritional content of a food product.

The global customized premix market is expected to experience significant growth owing to the increasing emphasis on weight management. However, there is a growing need for improved foods due to the loss of nutrients. Additionally, food processing coupled with the convenience of using a single blend of ingredients versus many components will further propel the market growth. Factors holding back the growth of the market are the high costs of canned and fortified foods. Inaccurate labeling is also an important factor acting as an inhibitor of their growing market. The increasing inclination of consumers towards health-based food products and increasing investment for R&D activities in the food sector are opportunities for market growth. Moreover, with the problem of the COVID-19 epidemic, people have become health conscious. The outbreak is shaping the future of the global personalized premix market with higher supplements and vitamin intake than ever before. The proliferation of COVID-19 has resulted in a significant increase in the consumption of nutritional products to boost immunity. Demand for fortified food products has increased markedly amid the COVID-19 outbreak in several countries.


The major players operating in the customized premix market are Vitablend Netherland BV, Jubilant Life Sciences Limited, SternVitamin GmbH & Co. KG, Utrix SAL, Wright Enrichment Inc, Provimi Animal Nutrition India Pvt. Ltd., Piramal Group, Pristine premix, ADM Animal Nutrition, BI Nutraceuticals, Koninklijke DSM NV, Corbion NV, Glanbia plc, Farbest Brands and Prinova Group LLC. To gain significant market share in the global Custom Premix market, major players are now focusing on adopting product innovations, mergers and acquisitions, recent developments, joint ventures, collaborations and partnerships. Koninklijke DSM NV is a key manufacturer operating in the market of customized premixes.

  • For example, in August 2019, a US supplier of nutritional supplements and personalized foods, Buddy Nutrition, launched a brand new protein premix solution. This personalized powder comes with seven different flavors, covering 17 macro ingredients and ten promoter supplements, and with paleo and vegan options.
  • For example, in November 2019, Koninklijke DSM NV launched a campaign in Chennai to educate consumers about the health problems caused by iron deficiency and improve the consumption of fortified foods.

The powder segment dominated the market and held the largest market share of 58.15% in 2020.

On the basis of form, the global customized premix market is segmented into liquid and powder. The powders segment dominated the market and held the largest market share of 58.15% in 2020. This growth is attributed to the choice of premixes in dried form with improved shelf life, and the convenience of their handling has accelerated. the use of premixes in powder form.

Vitamins segment dominated the market and held the largest market share of 27.12% in 2020.

On the basis of Nutrients, the global Custom Premix market is segmented into Amino Acids, Minerals, Vitamins, Nucleotides, and Nutraceuticals. Vitamins segment dominated the market and held the largest market share of 27.12% in 2020. This growth is attributed to vitamins enhancing the well-being of flourishing and improving the health of nutrition and growing trends in new product development due to their preferences for hair care. and skin care.

The beverage segment dominated the market and held the largest market share of 20.19% in 2020.

Based on the applications, the global customized premix market is segmented into food supplements, nutritional products, grains, dairy products, beverages, bakery and confectionery. The beverage segment dominated the market and held the largest market share of 20.19% in 2020. This growth is attributed to the increasing demand for highly fortified products such as sports drinks, juices, waters. vitamins, energy drinks, isotonic drinks and other non-carbonated drinks. beverages.

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Regional Segment Analysis of Custom Premix Market

  • North America (United States, Canada, Mexico)
  • Europe (Germany, France, United Kingdom, Italy, Russia, rest of Europe)
  • Asia-Pacific (China, Japan, India, rest of APAC)
  • Latin America (Brazil)
  • The Middle East and Africa (South Africa, Saudi Arabia and the rest of the MEA)

On the basis of geography, the Custom Premix market has been categorized as North America, Europe, Latin America, Asia-Pacific, Middle East and Africa. The North America region held the largest market share of 28.13% in 2020. This growth is attributed to increasing innovation and promotion as well as the region’s outreach program. The United States dominates the market and leads the increase in North America due to the increase in testing laws and regulations to support animal health in the region with favorable growth rate during the forecast period . On the other hand, the Asia-Pacific region is experiencing significant growth due to emerging opportunities in China for animal nutrition and welfare. Asia-Pacific is known as the hub of animal feed production. A wide range of customer premixes for animal feed and increasing consumption of these in the region, as well as increased awareness of feed consumption capacity of animals are leading the growth of the market.

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About the report:

Global Custom Premix market is analyzed on the basis of value (USD Million). All segments were analyzed on a global, regional and national basis. The study includes analysis of over 30 countries for each segment. The report offers in-depth analysis of driving factors, opportunities, restraints, and challenges to gain key insights into the market. The study includes the model of the five forces of the wearer, the analysis of attractiveness, the analysis of raw materials and the analysis of the positioning grid of the competitors.

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